There’s nothing more important to consumers and businesses right now than ethics. As we become more socially conscious, navigating this within your marketing has become essential. Whilst there is support to learn from any mistakes, individuals are much more likely to receive this than companies, where their brand reputation is likely to suffer as a result.

We are thrilled to announce the addition of Karen Whybro, Women’s Safety Consultant, as our newest collaboration partner to our cause-related marketing and branding team.

In fact, organic social has a halo effect. This means that even if someone doesn’t see a social post and immediately decide to buy from you, their perception of your brand and your value will still be influenced.
But fast forward to now, the landscape is looking very different. Whether you’re an agency or an internal marketing team, content has never been as easy to create (apparently…!).

Construction is one of the last industries to embrace social media and many construction businesses are still not utilising social to its full potential.

It’s now been over 2 weeks since Threads was unleashed to audiences around the world, but will its stick around?

Brand Elect and Marketing Elect (BEME.) are delighted to announce our new partnership with Alison AI, the leading creative analysis and ideation technology…

Marketing Elect and Brand Elect (BEME.) are delighted to announce the addition of Ed Hughes as our latest collaborations partner…

With fast-paced media placed at the forefront of many businesses’ success, the likes of TikTok, YouTube and Instagram, in particular, continue to compete with each other, largely by offering users the ability to extend their reach through organic marketing.
But fast forward to now, the landscape is looking very different. Whether you’re an agency or an internal marketing team, content has never been as easy to create (apparently…!).

It wasn’t such a long time ago when the content wilderness was a mix of Copywriters, seasoned PR Professionals, Journalists and Creative Designers all rising to the ‘content challenge’.

But fast forward to now, the landscape is looking very different. Whether you’re an agency or an internal marketing team, content has never been as easy to create (apparently…!).

In today’s fast-paced business environment, marketing is essential to success. However, many corporate level businesses struggle to find the time, resources, or expertise to execute a successful marketing strategy. That’s where outsourcing marketing to a marketing agency comes in. In this article, we’ll discuss the benefits of outsourcing your marketing to a marketing agency and why it could be the right choice for your business.